Ferns N Petals (FNP), the Gurugram-based gifting and floral retailer, reported a 22% rise in operating revenue for the financial year ended March 2025, driven by strong product sales across its omni-channel network and expanding franchise footprint in India and overseas.
Revenue and sales mix
Operating revenue increased to ₹861 crore in FY25 from about ₹705 crore in FY24. Core product categories—flowers, cakes, personalised gifts and festive hampers—accounted for roughly 91% of the company’s operating revenue, underscoring FNP’s leading position in the organised gifting market.
Seasonal demand during festivals such as Diwali, Raksha Bandhan, Valentine’s Day and Mother’s Day, along with rising online gifting adoption and premium product offerings, supported the revenue uptick. Same-day delivery capability, a wide distribution network and an expanding franchise model further bolstered reach and sales.
Additional revenues from service charges, delivery fees and franchise-related income lifted total income to about ₹869 crore in FY25.
Expenses, losses and efficiency gains
As operations scaled, total expenses rose, with material costs remaining the largest expense item due to higher sales volumes. Advertising and promotional spends increased as FNP continued to invest in brand visibility and customer acquisition across digital and offline channels.
Employee benefits and other operating costs—rent, logistics and depreciation—also contributed to higher expenditure, taking total expenses to approximately ₹890 crore for FY25. Despite this, the company reduced its net loss by over 8% year-on-year, reporting a net loss of about ₹22 crore, signalling improved cost discipline and operational optimisation.
Liquidity and balance-sheet position
FNP ended FY25 with cash and bank balances of around ₹74 crore, providing liquidity for working capital and planned expansion. Total assets exceeded ₹200 crore as of March 2025, reflecting ongoing investments in inventory, distribution and retail infrastructure.
Market context and outlook
The organised gifting and floral segment in India is becoming increasingly competitive, with digitally native startups and established retailers vying for market share. FNP’s long-standing brand recall, global presence and diversification into weddings and events remain competitive advantages.
With sustained revenue momentum and continued focus on operational cost control, FNP appears positioned to narrow losses further and move closer to sustained profitability over the coming years, provided margins hold up amid advertising and logistics pressures.
