Ozi, a quick commerce startup focused on baby and children’s products, has raised $6.2 million (around ₹58 crore) in a Series A round led by RTP Global, with participation from existing backers including Blume Ventures, Huddle Ventures and Zeropearl VC, as well as several angel investors. The funding follows a $3.3 million seed round completed a few months earlier, underscoring rapid early traction.
Service proposition and catalogue
Founded in 2025 by Amit Sah, Ozi operates a niche quick-commerce platform that promises deliveries within 60 minutes, targeting urban parents who need fast, reliable access to essentials. The platform offers more than 15,000 SKUs across categories such as baby care, toys, clothing, school essentials, pharmacy items and daily consumables, positioning itself as a one-stop app to reduce the need for multiple services.
Ozi differentiates on trust and convenience through curated product selection and scheduled-delivery options—features that are particularly relevant in the baby-care segment, where product quality and timely availability are critical for consumers.
Planned use of funds
The company will deploy the new capital to deepen operations across the Delhi-NCR region, with particular focus on Gurugram and Noida where it currently operates. Investments will also go into strengthening technology and logistics capabilities, expanding the product catalogue and ramping up brand-building efforts to establish the platform as a preferred destination for parents.
Sector context: verticalisation in quick commerce
Ozi’s raise comes amid a broader investor shift toward verticalised quick-commerce models that target specific categories—such as baby care, healthcare or fashion—rather than general grocery delivery. Such focused strategies can drive higher customer loyalty and allow startups to tailor assortments, fulfilment and trust-building measures to niche needs.
The wider Indian quick-commerce market remains competitive, with established players like Blinkit, Zepto and grocery arms of major supermarkets, while specialist entrants seek differentiation through category expertise and curated offerings.
Competitive landscape and market opportunity
Ozi competes with both emerging specialists, such as Peeko, and quick-commerce initiatives from larger baby-care retailers, including FirstCry’s rapid-delivery efforts. Its narrow category focus and early execution could provide an advantage, particularly in dense urban corridors where demand for convenience is rising.
Structural tailwinds—growing urbanisation, increasing prevalence of dual-income households and a greater willingness to pay for convenience—signal sustained demand for quick, reliable access to children’s products. Ozi’s investor backing and early momentum position it to capitalise on this opportunity as it scales.
